Privacy Policy
Last updated: February 6, 2026
Parla Group LLC (“Parla Group,” “we,” “our,” or “us”) respects your privacy and is committed to protecting your personal information. This Privacy Policy explains how we collect, use, and protect information, including information related to SMS messaging.
Information We Collect
We may collect the following information:
- Name
- Phone number
- Email address
- Information submitted through real estate inquiry forms, listing portals, advertisements, or other inbound lead sources
- Message content exchanged via SMS or phone
How We Use Information
We use collected information to:
- Respond to real estate inquiries submitted by consumers
- Facilitate appointment scheduling and follow-up on behalf of real estate teams
- Provide customer support and service-related communications
- Improve our systems and service quality
SMS Messaging & Mobile Information
If you provide your phone number through a real estate inquiry or contact request, you consent to receive text messages related to that inquiry.
- Message frequency varies
- Message and data rates may apply
- Reply STOP to opt out
- Reply HELP for help
Mobile information will not be shared with third parties or affiliates for marketing or promotional purposes.
Information may be shared only with service providers strictly necessary to deliver messaging services (such as telecommunications providers), and only for operational purposes.
No Sale of Data
We do not sell, rent, or trade personal information, including mobile phone numbers.
Data Security
We implement reasonable administrative, technical, and physical safeguards to protect personal information from unauthorized access, use, or disclosure.
Call Recording
Calls made by Parla Group on behalf of our real estate partners may be recorded for quality assurance, compliance, and service improvement purposes.
- Recordings are stored securely using industry-standard safeguards
- Recordings are retained for 90 days, after which they are deleted
- You may request deletion of your call recording at any time by contacting us at support@parlagroupai.com
Data Retention
Information is retained only as long as necessary to fulfill the purpose for which it was collected or as required by law.
Your Rights
You may request access, correction, or deletion of your personal information by contacting us using the information below.